Redes Sociales Emprendedoras y Effectuation: Una Revisión Sistemática de la Literatura
DOI:
https://doi.org/10.5020/2318-0722.2025.31.e17306Palabras clave:
emprendimiento, redes sociales emprendedoras, effectuation, effectual networksResumen
El objetivo de esta investigación es examinar las relaciones entre las redes sociales emprendedoras y la lógica effectuation. Para ello, se realizó una Revisión Sistemática de la Literatura (RSL), siguiendo las directrices de la Cochrane Collaboration (Kitchenham & Charters, 2009). Las búsquedas se llevaron a cabo en el Portal de Periódicos Capes, utilizando los términos social networks y effectuation. Se encontraron 163 referencias potencialmente relevantes y, después de las etapas de selección, se eligieron 21 artículos para componer la muestra. Estos fueron analizados con la ayuda de programas informáticos como Litmaps® y Bibliometrix®; posteriormente, se realizó una síntesis de los principales resultados, contribuciones y lagunas. Los resultados evidenciaron que los artículos sobre redes sociales emprendedoras y lógica effectuation son recientes, pues la mayoría fue publicada entre 2019 y 2024. Además, los artículos que componen la muestra de esta RSL procuraron desarrollar una teoría acerca del proceso de formación de las redes, exploraron los elementos presentes en la red social emprendedora e investigaron la actuación de las redes en pequeñas empresas, en mercados emergentes, en el proceso de internacionalización de las empresas, entre otros contextos. La RSL identificó lagunas científicas que deben explorarse en futuras investigaciones: ausencia de madurez conceptual y empírica sobre el surgimiento y la estructuración de las redes desde la perspectiva de la effectuation; coexistencia de características de los enfoques effectuation y causation; comprensión de cómo la integración en redes promueve el acceso a recursos emprendedores y de cómo influye en la toma de decisiones; y, por último, realización de estudios longitudinales y mixtos en mercados emergentes.
Descargas
Traducción
Citas
Aldrich, H. E., & Zimmer, C. (1986). Empreendedorismo através de redes sociais. In D. L. Sexton, & R. W. Smilor (Eds.), A arte e a ciência do empreendedorismo (pp. 3–23). Ballinger.
Aria, M. & Cuccurullo, C. (2017). Bibliometrix: An R-tool for comprehensive science mapping analysis. Journal of Informetrics, 11(4), 959–975. https://doi.org/10.1016/j.joi.2017.08.007
Bai, W., Johansson, M., Oliveira, L., & Mrozek, M. (2021). The role of business and social networks in the effectual internationalization: Insights from emerging market SMEs. Journal of Business Research, 129(1), 96-109. https://doi.org/10.1016/j.jbusres.2021.02.042
Borgatti, S. P., & Foster, P. C. (2003). The network paradigm in organizational research: A review and typology. Journal of management, 29(6), 991-1013. https://doi.org/10.1016/S0149-2063(03)00087-4
Chetty, S., Martín, O. M. & Bai, W. (2024). Causal foreign market selection and effectual entry decision-making: The mediating role of collaboration to enhace international performance. Journal of Business Research, 172, 1-16. https://doi.org/10.1016/j.jbusres.2023.114385
Donbesuur, F., Zahoor, N., & Boso, N. (2022). International network formation, home market institutional support and post-entry performance of international new ventures. International Business Review, 31(1), 1-15. https://doi.org/10.1016/j.ibusrev.2021.101968
Engel, Y., Kaandorp, M., & Elfring, T. (2017). Toward a dynamic process model of entrepreneurial networking under uncertainty. Journal of Business Venturing, 32(1), 35-51. https://doi.org/10.1016/j.jbusvent.2016.10.001
Fischer, E., & Reuber, A. R. (2011). Social interaction via new social media: (How) can interactions on Twitter affect effectual thinking and behavior? Journal of Business Venturing, 26(1), 1-18. https://doi.org/10.1016/j.jbusvent.2010.09.002
Galkina, T., & Chetty, S. (2015). Effectuation and Networking of Internationalizing SMEs. Management International Review, 55, 647–676. https://doi.org/10.1007/s11575-015-0251-x
Galkina, T., & Atkova, I. (2020). Effectual networks as complex adaptive systems: Exploring dynamic and structural factors of emergence. Entrepreneurship Theory and Practice, 44(5), 964-995. https://doi.org/10.1177/1042258719879670
Gil-Barragan, J. M., Belso-Martínez, J. A., & Mas-Verdú, F. (2020). When do domestic networks cause accelerated internationalization under different decision-making logic? Evidence from a weak institutional environment. European Business Review, 32(2), 227-256. https://doi.org/10.1108/EBR-11-2018-0191
Granovetter, M. (1985). Economic action and social structure: The problem of embeddedness. American journal of sociology, 91(3), 481-510. https://www.jstor.org/stable/2780199
Grant, M. J., & Booth, A. (2009). A typology of reviews: An analysis of 14 review types and associated methodologies. Health Information and Libraries Journal, 26(2), 91–108. https://doi.org/10.1111/j.1471-1842.2009.00848.x
Grégoire, D. A., & Cherchem, N. (2020). A structured literature review and suggestions for future effectuation research. Small Business Economics, 54(3), 621-639. https://doi.org/10.1007/s11187-019-00158-5
Kerr, J., & Coviello, N. (2019). Formation and constitution of effectual networks: A systematic review and synthesis. International journal of management reviews, 21(3), 370-397. https://doi.org/10.1111/ijmr.12194
Kerr, J., & Coviello, N. (2020). Weaving network theory into effectuation: A multi-level reconceptualization of effectual dynamics. Journal of Business Venturing, 35(2), 1-20. https://doi.org/10.1016/j.jbusvent.2019.05.001
Kitchenham, B., & Charters, S. (2007). Guidelines for performing Systematic Literature reviews in Software Engineering Version 2.3. Engineering, 45(4ve), 1051-1052. https://doi.org/10.1145/1134285.1134500
Lassalle, P., Johanson, M., Nicholson, J., & Ratajczak-Mrozek, M. (2020). Migrant entrepreneurship and markets: The dynamic role of embeddedness in networks in the creation of opportunities. Industrial Marketing Management, 91, 523-536. https://doi.org/10.1016/j.indmarman.2020.04.009
Lepistö, T., Mäkitalo-Keinonen, T., & Valjakka, T. (2019). Opportunity recognition in a hub-governed network– insights from garage services. International Entrepreneurship and Management Journal. Advance online publication. https://doi.org/10.1007/s11365-017-0439-6
Malsch, F., & Guieu, G. (2019). How to get more with less? Scarce resources and high social ambition: Effectuation as KM tool in social entrepreneurial projects. Journal of Knowledge Management, 23(10), 1949-1964. https://doi.org/10.1108/JKM-12-2018-0745
Murdock, K. A., & Varnes, C. J. (2018). Beyond effectuation: Analysing the transformation of business ideas into ventures using actor-network theory. International Journal of Entrepreneurial Behavior & Research, 24(1), 256-272. https://doi.org/10.1108/IJEBR-01-2017-0039
Page, M. J., McKenzie, J. E., Bossuyt, P. M., Boutron, I., Hoffmann, T. C., Mulrow, C. D., Shamseer, L., Tetzlaff, J. M., Aki, E. A., Brennan, S. E., Chou, R., Glanville, J., Grimshaw, J. M., Hróbjartsson, A., Lalu, M. M., Li, T., Loder, E. W., Mayo-Wilson, E., McDonald, E., … Moher, D. (2021). The PRISMA 2020 statement: An updated guideline for reporting systematic reviews. Systematic reviews, 10(1), 1-11. https://doi.org/10.1136/bmj.n71
Prashantham, S., Kumar, K., Bhagavatula, S., & Sarasvathy, S. D. (2019). Effectuation, network-building and internationalization speed. International Small Business Journal. 37(1), 3-21. https://doi.org/10.1177/0266242618796145
Portal de Periódicos Capes. (2024). Sobre: Quem somos. https://www.periodicos.capes.gov.br/index.php/sobre/quem-somos.html
Sarasvathy, S. D. (2001). Causation and effectuation: Toward a theoretical shift from economic inevitability to entrepreneurial contingency. Academy of management Review, 26(2), 243-263. https://doi.org/10.5465/amr.2001.4378020
Sarasvathy, D. S., & Dew, N. (2005). New market creation through transformation. Journal of Evolutionary Economics, 15, 533-565. https://doi.org/10.1007/s00191-005-0264-x
Vissak, T., Francioni, B., & Freeman, S. (2020). Foreign market entries, exits and re-entries: The role of knowledge, network relationships and decision-making logic. International Business Review, 29(1), 1-22. https://doi.org/10.1016/j.ibusrev.2019.101592
Vuorio, A., & Torkkeli, L. (2023) Dynamic managerial capability portfolios in early internationalising firms. International Business Review, 32(1), 1-23. https://doi.org/10.1016/j.ibusrev.2022.102049
Xu, S., He, J., Morrison, A. M., de Domenici, M., & Wang, Y. (2022). Entrepreneurial networks, effectuation and business model innovation of startups: The moderating role of environmental dynamism. Creativity and Innovation Management, 31(3), 460-478. https://doi.org/10.1111/caim.12514
Xu, S., He, J., Morrison, A. M., Su, X. & Zhu, R. (2024). The role of bricolagem in countering resource constraints and uncertainty in star-up business model innovation. European Journal of Innovation Management, 27(8), 2862-2885. https://doi.org/10.1108/EJIM-11-2022-0632
Descargas
Publicado
Cómo citar
Número
Sección
Licencia
Derechos de autor 2025 Revista de Ciencias Administrativas
Esta obra está bajo una licencia internacional Creative Commons Atribución-NoComercial 4.0.
Para publicação de trabalhos, os autores deverão assinar a Carta de Direitos Autorais, cujo modelo será enviado aos autores por e-mail, reservando os direitos, até mesmo de tradução, à RCA.
Para os textos que apresentam imagens (fotografias, retratos, obras de artes plásticas, desenhos fotografados, obras fotográficas em geral, mapas, figuras e outros), os autores devem encaminhar para a RCA carta original de autorização da empresa que detém a concessão e o direito de uso da imagem. A carta deve estar em papel timbrado e assinada pelo responsável da empresa, com autorização para o uso e a reprodução das imagens utilizadas no trabalho. O corpo da carta deve conter que a empresa é detentora dos direitos sobre as imagens e que dá direito de reprodução para a RCA. É importante salientar que os autores são responsáveis por eventuais problemas de direitos de reprodução das imagens que compõem o artigo.
A instituição e/ou qualquer dos organismos editoriais desta publicação NÃO SE RESPONSABILIZAM pelas opiniões, ideias e conceitos emitidos nos textos, por serem de inteira responsabilidade de seus autores
