ZLUHAN, Caroline Luise; GODINHO, Luiz Felipe; PETROLL, Martin De La Martinière; SCUSSEL, Fernanda Bueno Cardoso. When Brands Lead the Scene: A Longitudinal Analysis of Product Placement in the Transformers Movies Franchise. Revista Ciências Administrativas, [S. l.], v. 27, n. 1, 2021. DOI: 10.5020/2318-0722.2021.27.1.9539. Disponível em: https://ojs.unifor.br/rca/article/view/e9539. Acesso em: 17 abr. 2026.